Capital A CEO Andy Day chats with Sir Martin Sorrell
As part of our weekly M&A/Q&A founder and CEO of Capital A Andy Day chats to Sir Martin about his career in marketing and his best M&A strategies through the...
How do you get the money to buy the first business?
I get asked this question a lot and there’s not really an easy answer, in that, if you are asking it, then there is probably only one answer. You go to the bank and see if you can borrow the money to acquire a business. Most newer entrepreneurs don’t want to hear...
YouTube Creators Are Like Publishers and Ad Agencies
YouTube is the place to be for content creators and businesses; according to a 2020 YouTube statistic, almost 5 billion videos are watched on this platform every day. The most successful YouTubers today are those who started a channel very early on and by their...
Big Brands go 360º
You know The Curve we’re talking about is not only hockey stick growth and ahead of the trend is the acceleration towards a business model where a brand controls 360º of its conversation with its customers. This has been the norm for DTC brands born on the internet...
The Complex Virtual Revolution
Complex Networks is an American media company that targets millennials and Gen Z. Dating back to 2002, the company was started by Eckō Unltd brand founder Marc Ecko with the aim to promote men’s fashion. Over time, the company widened its scope to encompass youth...
The Gloss Boss
The Gloss Boss Emily Weiss is the face and mind behind one of the most popular beauty brands in the world: Glossier. What’s outstanding about her story is that the brand started as nothing more than a blog, taking the beauty industry by storm and drastically changing...
Sir Martin Sorrell’s Strategy to Success
Sir Martin Sorrell’s Strategy to Success Peter Jones, Duncan Bannatyne, Theo Paphitis and Deborah Meaden are all successful UK entrepreneurs whose names your average Brit would know. However, one name which has flown somewhat under the radar but deserves similar...
Keep rolling, rolling, rolling, rolling up
Keep rolling, rolling, rolling, rolling up Knowing how to best proceed in today’s market is a difficult task, especially when there are so many different strategies a company can adopt to improve their revenue and stay afloat. One of the best approaches, especially...
